When the Mexican Automotive Incentive Group approached Advantage DMC, the brief was to provide a spectacular incentive experience that would be remembered and talked about for years to come. With their experience in the sector, Advantage knew that the wealth of opportunities that Ireland contained made it ideal for such a programme — with luxury, adventure and culture contained neatly in one compact nation.

In the summer of 2016, 70 guests were greeted at Dublin Airport by the VIP Arrival service and taken to lunch in Ely Bar & Brasserie. After an express check-in service to premium deluxe rooms at the famous Shelbourne Hotel on St. Stephen’s Green, the group enjoyed a panoramic tour of Dublin city and an exclusive whiskey tasting at The Palace, one of Dublin’s oldest whiskey bars. That evening a private dinner and pint-pulling session in Gravity Bar at the Guinness Storehouse kick started what would be three days of fun-filled adventure for the members of the Mexican Automotive Incentive Group.

The next day began with a hearty Irish breakfast before the group was escorted to a secret location outside of Dublin — the scenic Powerscourt Waterfall in Wicklow. A Discovery Drive challenge through the Garden County followed, with a BBQ lunch and entertainment provided at the luxurious Carton House Hotel.
A quirky note was introduced to the programme when guests traveled to Christ Church Cathedral in Dublin in beautiful vintage cars for a private tour; a surprise choir performance in the Crypt added to the private atmosphere.

A sumptuous gala dinner at Luttrellstown Castle was a fitting end to a busy three days, with a performance of the Trinitones  and a fireworks display adding to the celebrations. The client’s expectations were exceeded — so much so that future events with Advantage DMC are now in the pipeline.